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We first learned to satisfy consumers’ needs. Then we realised more was needed so we strived to delight consumers. Now that too is not enough ... ... consumers need to love the brand. Saatchi & Saatchi researched “What makes some brands inspirational, while others struggle?” They came up with the answer: Lovemarks: the future beyond brands [READ MORE] |
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We work closely with your whole team. Succesful marketing and brand building is a team effort. All players and elements need to work together to achieve the common goal. We value input from your existing internal and external team. Each can provide valuable insights and guidance for the most outstanding design solutions. From the packaging printers and convetors, supply chain, production technicians, sales and merchandising and advertising and promotion agencies all are seen as adding value.
To ensure a successful 360 degree campaign all the above, through and other below-the-line agencies need to cooperate fully. .... it is the "syndicate" way.